Description

The Marketing Manager plays a key role in executing marketing and communication initiatives that support company growth. This role is ideal for a motivated marketing professional who thrives on collaboration, creativity, and attention to detail. The ideal candidate will manage day-to-day marketing activities, support campaigns, and contribute to content creation across multiple channels. 

Requirements

Content & Communications 

• Draft and edit marketing materials such as brochures, one-pagers, proposals, and bylined articles. 
• Support content planning and creation for blogs, newsletters, and social media. 
• Ensure consistent messaging and alignment with brand voice. 

Digital Marketing 

• Develop, schedule, and monitor marketing automation campaigns and CRM tools in alignment with practice goals. 
• Manage social media accounts, including content planning, posting, and engagement tracking.
• Coordinate website updates and assist with SEO-friendly content development. 

Campaign Management 

• Execute targeted campaigns across digital channels to support lead generation and client engagement.
• Track and report on campaign performance metrics.
• Collaborate with internal teams to align marketing activities with sales and practice development initiatives. 

Brand & Events 

• Support event promotion and coordination. 
• Ensure brand consistency across visual and written materials. 
• Design and edit digital marketing imagery and marketing assets within brand standards. 

Collaboration & Coordination 

• Partner with consultants and practice leaders to ensure marketing materials support firm initiatives. 
• Manage projects, timelines, and communication with external clients and vendors. 

Required Skills & Competencies 

• Strong writing, editing, and proofreading skills. 
• Advanced knowledge of social media and email marketing (LinkedIn, X/Twitter, Facebook, etc.). 
• Intermediate to advanced knowledge in HubSpot for marketing automation and CRM management (required). 
• Understanding of SEO and website content management. 
• Ability to manage multiple projects simultaneously with attention to detail. 
• Proficiency in Microsoft 365 Suite (Word, Excel, PowerPoint), Canva and Adobe Creative Suite. 
• Proficiency in leveraging AI tools to improve efficiency, optimize content, and enhance marketing performance. 
• Initiative and accountability in driving marketing deliverables. 
• Commitment to continuous learning and improvement. 

Preferred Experience 

• 5–7 years of experience in marketing and communications. 
• Experience in marketing for accounting, consulting, or other B2B service industries. 

Education 

• Bachelor’s degree in Marketing, Communications, or related field (or equivalent experience).